Denver, CO & UK-based Taptu, a social media and mobile search technology company, has received €2.5 million ($3.5 million USD) to expand its product offering beyond its well-known social news reader app available on iOS and Android. The funding comes from DFJ Esprit and Sofinnova, who see Taptu’s B2B solution as the next big opportunity in the digital publishing space.

Taptu will use the funding to build Tapform, a new offering that will provide tools for developers, publishers and hardware manufacturers to easily create their own personalized social news aggregator. Tapform also adds to existing products by aggregating content that increases customer engagement and by providing another potential source of advertising revenue.

Tapform will open up APIs that are currently available only on Taptu’s apps, allowing any third party to create its own social news aggregator. Publishers can create highly visual streams around specific topics or present a filtered stream of stories based on keywords from a wide choice of sources including, but not limited to, websites, blogs and RSS.

For example, a newspaper with an award-winning news section and blogs could create an app on that specific topic, creating streams of its own content, as well as bringing in additional content from other providers. Or, magazine publishers or blog owners with several titles could offer all of their properties in one place.

Founded in 2006, Taptu is an award-winning social media and mobile technology company based in Cambridge, England, and Denver, Colorado.

Download Taptu’s consumer apps here:

For iOS:
itunes.apple.com/us/app/taptu/id392240746?mt=8

For Android:
market.android.com/details?id=com.taptu.streams&feature
Taptu builds innovative platforms, tools and applications that enable highly personalized creation, curation, recommendation, search, discovery, management, consumption and sharing of content across all personal screen-based devices. Wapedia, Taptu’s popular mobile Wikipedia with over 1 million downloads, is also available for download at the Apple App Store and on the Android Market.

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Tags: CO, Denver, developer tools for news aggregators, DFJ Esprit, fundings, Sofinnova, Tapform, Taptu, United Kingdom