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Soaring streaming video consumption will strain broadband networks

December 14th, 2012

videomobileWith Christmas expected to bring another leap in ownership of tablets, smartphones and other devices, new research from Bell Labs , the research arm of Alcatel-Lucent, suggests that increasing consumption of video content on such devices will push the wired broadband networks that carry this traffic to their absolute limits over the next decade.

  • Bell Labs projections suggest that, by 2020, consumers in the United States alone will access seven hours of video each day – as opposed to 4.8 hours today, and will increasingly consume this additional video on tablets, both at home and on the go.
  • Significantly, the research also points to a dramatic shift in viewing habits, as consumers switch from broadcast content to video-on-demand services, which will grow to 70% of daily consumptioncompared with 33% today.
  • The projections also suggest a twelve times increase in internet video content as cloud services, news sites and social networking applications become more video based, and continuously accessible anywhere, anytime on tablets.

Marcus Weldon , Chief Technology Officer, Alcatel-Lucent, said: “Delivery of video from the cloud and from content delivery networks to tablets, TVs and smartphones – with guaranteed quality – presents an exciting new revenue opportunity for communications service providers, but only if they are prepared to take advantage of it. Left unmanaged, the rapid growth in video traffic can turn into a deluge and spell disaster.”

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